
Like Fashion, Beauty follows cycles and trends. The tide is turning from the super scary, super skinny runways models to more voluptuous models and beauty queens.
Beyonce and Queen Latifah have helped women become more comfortable with a more rounded shape. In fact, in some countries models that are too thin have been literally banned from the catwalks.
Pushing the limits to defining new beauty ideals is Ms. Chloe Marshall, a 16 year old girl from Guildford, England who is competing for the title of Miss England.
Besides being plus size, Chloe, currently a beauty therapy student, does not confirm in other ways to the usual beauty pageant contestant. She has noted "pretty as the contestants were, they were equally all blonde and Barbie doll like".
She wants to promote "curvy" girls like Beyonce her ideal, as good options for beauty queens and runway models.